eCommerce · 2023
One source of truth for eCommerce reporting
Vertex
- Client
- Vertex
- Industry
- B2B eCommerce
- Year
- 2023
- Services
- Analytics, Measurement Strategy
01 — The challenge
What stood in the way
Several tools, several definitions of a conversion, and little confidence in the numbers.
02 — Our approach
How we worked
A single measurement plan, clean tracking implementation, and dashboards built around the decisions being made.
01
Analytics
02
Measurement Strategy
03 — The results
Reporting the team actually trusts and uses.
01
Single measurement plan
02
Clean tracking implementation
03
Decision-focused dashboards
Gallery
Project visuals
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