Shopify · 2025
A specialty roaster rebuilt for direct-to-consumer sales
Northwind Coffee
- Client
- Northwind Coffee
- Industry
- Coffee & Beverage
- Year
- 2025
- Services
- Shopify Development, Brand Identity, CRO
01 — The challenge
What stood in the way
A long-established wholesale roaster wanted to sell directly to customers, but their storefront made browsing and checkout confusing.
02 — Our approach
How we worked
We rebuilt the Shopify storefront around a clear product story, simplified navigation, and a streamlined checkout experience.
01
Shopify Development
02
Brand Identity
03
CRO
03 — The results
A clearer product journey and a faster, simpler checkout flow.
01
Rebuilt Shopify storefront
02
Simplified checkout journey
03
Consistent brand system
Gallery
Project visuals
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