Shopify · 2025
A specialty roaster rebuilt for direct-to-consumer sales
Northwind Coffee

The challenge
A long-established wholesale roaster wanted to sell directly to customers, but their storefront made browsing and checkout confusing.
The solution
We rebuilt the Shopify storefront around a clear product story, simplified navigation, and a streamlined checkout experience.
Rebuilt Shopify storefront
Simplified checkout journey
Consistent brand system



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